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Business Storytelling Techniques: Forget Products, Sell Hope
In late September, Burson-Marsteller released its perception study findings on what people think of corporations. The following Slideshare infographic, for example, shows that 40% of US Millennials...
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Better Business Storytelling: Podcast with Annette Simmons
On May 28th, I had such a great time chatting with one of my favorite authors, Annette Simmons, about business storytelling for better results. She is a storyteller extraordinaire, a heck of a lot of...
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How to be a Storyteller
Humans are wired for stories. One of the most important questions entrepreneurs and organizations can ask themselves is how to be a better storytellers. Telling a Bigger Story Stories are everywhere,...
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Business Storytelling Vulnerability (Podcast)
Last week on my Blogtalkradio podcast, I talked about a topic that I believe is critical to great business storytelling: vulnerability. Too many business stories fail to connect because they 1) are not...
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Storytelling Strategy (video)
Storytelling Strategy In this brief video, I talk about why every company needs a storytelling strategy – a topic I wrote about in detail. Your big story (your core purpose story) and all the other...
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Business Storytelling StoryDNA
Business Storytelling StoryDNA Video Hangouts Business Storytelling Techniques: StoryDNA Hosted by Kathy Klotz-Guest and Brian Carter, the business storytelling StoryDNA series of Google Hangouts is...
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Business Storytelling Techniques: Story Endings That Rock!
Business Storytelling Techniques – Story Endings I’ve said it before: today’s business storytelling is predominantly storytelling-lite. Many of the business stories being told just scratch the surface...
View ArticleBusiness Storytelling Techniques: Forget Products, Sell Hope
In late September, Burson-Marsteller released its perception study findings on what people think of corporations. The following Slideshare infographic, for example, shows that 40% of US Millennials...
View ArticleBetter Business Storytelling: Podcast with Annette Simmons
On May 28th, I had such a great time chatting with one of my favorite authors, Annette Simmons, about business storytelling for better results. She is a storyteller extraordinaire, a heck of a lot of...
View ArticleHow to be a Storyteller
Humans are wired for stories. One of the most important questions entrepreneurs and organizations can ask themselves is how to be a better storytellers. Telling a Bigger Story Stories are everywhere,...
View ArticleBusiness Storytelling Vulnerability (Podcast)
Last week on my Blogtalkradio podcast, I talked about a topic that I believe is critical to great business storytelling: vulnerability. Too many business stories fail to connect because they 1) are not...
View ArticleStorytelling Strategy (video)
In this brief video, I talk about why every company needs a storytelling strategy - a topic I wrote about in detail. Your big story (your core purpose story) and all the other stories you tell about...
View ArticleBusiness Storytelling StoryDNA
DNA Video Hangouts Business Storytelling Techniques: StoryDNA Hosted by Kathy Klotz-Guest and Brian Carter, the business storytelling StoryDNA series of Google Hangouts is all about the future of...
View ArticleBusiness Storytelling Techniques: Story Endings That Rock!
I've said it before: today's business storytelling is predominantly storytelling-lite. Many of the business stories being told just scratch the surface of human emotions because they are too focused on...
View ArticleBusiness Storytelling Truth: And Nothing But the Truth!
Business Storytelling Truth in a World of Fake News I was on a podcast recently with friends and colleagues to promote our StoryCo Conf in LA on Oct 25th (note: still FREE tickets available here at...
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